About Sarah French Publicity

Sarah French has always been a big fan of music from all genres. As a young person growing up in the suburbs, she spent a lot of time exploring and enjoying music.
As soon as she was of legal age to enter the clubs and maybe a few times prior, Sarah became a regular on the Toronto blues music scene. Eventually a friend inquired as to her interest in writing show and CD reviews for a local music publication. Several features and cover stories later Sarah began writing for Maple Blues, the Toronto Blues Society monthly newsletter.

In early 2006, after a series of boring office jobs, Sarah decided to take a risk and quit working to go to college full-time. A chance meeting with long-time publicist and Canadian music industry legend, Richard Flohil led to Sarah’s entry in to the world of music publicity.
 

While attending college full time to study public relations, Sarah worked alongside Richard for two years promoting concerts, CD releases and cross-Canada tours for artists such as Loreena McKennitt, Kelly Joe Phelps, Maria Muldaur, Downchild Blues Band, Shakura S’Aida, Mary Gauthier, Paul Reddick, Jeff Healey and many more.

Early 2007 brought Sarah another wonderful opportunity to work as the personal assistant to Canadian guitar icon and jazz great, Jeff Healey. Early 2008 brought more changes for Sarah after the world lost Jeff Healey. She then went to work as a publicity consultant at True North Records, working with a myriad of the greatest folk and roots music artists Canada has ever produced.

In 2009 and beyond, Sarah is looking forward to helping launch careers, build clientele and working with the best in Canadian music and entertainment.

What Can Sarah French Publicity Do for You?

- Write, edit and distribute press releases for concerts & CD releases
- CD release event coordination
- Liaise with promoters for concerts and performances
- Distribute press releases to print, television, radio and online media
- Provide CDs, MP3s, DVD's and other promotional material to media
- Coordinate interviews, radio & television appearances, CD reviews

What people are saying about Sarah French Publicity

"I had the opportunity of working with Sarah French while under her employ to Indie label, Linus Entertainment / True North Records. In my wide berth of experiencing dealing with record company PR people, I have found few who measure up to the standards of professionalism and good old fashioned work ethic as does Sarah. I highly recommend her services."
- Alannah Myles

"Sarah French is a hard working P.R. pro and her love of the music shines through in everything she does"
- Andrew Galloway, President of Electro-Fi Records

"Sarah French put up with me for two whole years. She's a hard worker, she learned a lot, she went to work for a record company and exceeded all my expectations for her. She's smart and bright and knows her stuff, and you ought to work with her if you want
to get some results. I truly love Sarah French. She's my friend, my former work-mate, and I'm proud of everything she's accomplished.".
- Richard Flohil, Canadian Music Industry Legend

"Knowledgeable, connected, and most importantly, a fan. Sarah is reliable, approachable, and happy. That's so rare in the music business."
- Bob Mersereau, Author of The Top 100 Canadian Albums

"There are few publicists I trust about letting me know about new music. One of them is Sarah French. Not only do I listen to her but, after I take her phone call, I look forward to hearing what she has sent me."
- Larry LeBlanc, Celebrity Access

"Having Sarah on my team is not only an asset, but a pleasure. She is able to conjure up press and media interest for my show and appearances and does it successfully with her friendly rapport and professional manner. She's magic!"
- Mysterion the Mind Reader (Canada's leading Mentalist)

"Sarah French loves music, it's evident in all the great work she does as a publicist.
What a wonderful surprise!"
- Stephen Fearing

"Since adding 'radio broadcaster' to my resume, Sarah French has proved to be a reliable supplier of interesting and engaging guests. She never pushes too hard if she senses a lack of interest on my part but she is a consistent champion of her clients, always professional, always fun to work with."
- Blair Packham

"In over 30 years as a producer and host at CHMR, I have never worked with anyone like Sarah. Her knowledge, work ethic and personal drive are matched only by her love of the business. She is a rare and wonderful find"
- Terry Parsons, CHMR FM

Working with the finest in Canadian music and entertainment

Current Clients & Projects

Maple Blues Awards
Mysterion The Mind Reader
Ginger St. James

Past Clients & Projects

True North Records / Linus Entertainment
Richard Flohil & Associates
Jeff Healey
Electro-Fi Records 'Piano-Rama' *sold out*
Ricky Jay - A Rouges Gallery Toronto

http://www.sarahfrenchpublicity.com/index.html

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